Press
We are proud to share media coverage and news, including interviews, feature stories, press releases, and company announcements. A selection of these highlights is featured on this page.
Mill Town Media Group Represents Cosmodoggyland at Global Pet Expo 2026, Advancing International Expansion Opportunities
Daytona Beach, FL — April 1, 2026 — Mill Town Media Group, a U.S.-based full-service marketing agency, attended Global Pet Expo 2026 in Orlando, Florida in representation of its Canadian partner, Cosmodoggyland, with a focus on supporting international visibility and global business development.
As one of the pet industry’s leading trade events, Global Pet Expo brings together brands, distributors, and retailers from around the world, serving as a key platform for international trade and market expansion. Events of this scale play an important role in helping companies build relationships, understand new markets, and identify pathways for growth beyond their domestic reach.
Through its participation, Mill Town Media Group engaged with industry professionals and contributed to conversations around market trends, partnership opportunities, and brand positioning within the evolving pet sector. During the event, the agency connected with exhibitors to better understand their products, business models, and approaches to U.S. domestic and international distribution. This engagement reflects the agency’s broader approach to international marketing, combining strategic insight with on-the-ground industry experience to help clients expand into new territories.
“Global Pet Expo highlights the importance of connection and collaboration in driving international growth,” said Paula Zalba, Owner at Mill Town Media Group. “It also provides an opportunity to better understand how brands operate across different markets, from import/export considerations to strategies showcased at trade shows, and apply those insights to help our clients expand successfully and strategically.”
Mill Town Media Group specializes in helping brands navigate international expansion through integrated marketing strategies, digital positioning, and representation at key industry events, including expos, trade shows, and other import/export opportunities. The agency adapts brand messaging for new markets through multilingual content, website localization, international media outreach, and local SEO to ensure clients remain visible and relevant across regions. By bridging markets between the U.S., Canada, and beyond, the agency enables businesses to scale efficiently and effectively in competitive global industries.
For more information about Mill Town Media Group’s international marketing services, click here and and for more information about Cosmodoggyland, click here.
Mill Town Media Group Wins MUSE Creative Award for Luxury Architecture Marketing Campaign
Daytona Beach, FL — March 19, 2026 — Mill Town Media Group, a full-service boutique digital marketing agency, has been recognized with a prestigious MUSE Creative Award for its innovative marketing and communications campaign developed for a Florida-based luxury architecture firm.
The MUSE Creative Awards, organized by the International Awards Associate (IAA), is a globally recognized competition celebrating excellence in creative and design industries. Each season attracts thousands of submissions from agencies, brands, and creative professionals worldwide, placing winners among a highly competitive international field. Past participants and client work represented in the competition include globally recognized brands such as Hilton, Warner Bros. Discovery – Courageous Studios, Colgate-Palmolive, Lacoste, L’ORÉAL Deutschland GmbH, DHL Express, Toyota USA, and The Coca-Cola Company (Sprite), underscoring the scale and caliber of competition.
The award-winning project addressed a common challenge faced by many businesses: having a digital presence but lacking a cohesive strategy to turn it into a true growth engine. Mill Town Media Group developed an integrated digital marketing system where website design, SEO, content marketing, automation, analytics, and outreach work together to drive measurable results, transforming the client’s website from a static brochure into a dynamic business development tool that drives visibility, attracts qualified leads, generates new business, and supports long-term growth.
Through this strategic, comprehensive approach, the campaign delivered measurable results, including:
- 10X increase in website traffic
- First-page Google rankings for high-intent searches
- Prominent visibility in AI-driven search results
- Qualified leads from ideal clients
- 30% increase in average time on site and 16% reduction in bounce rate
- 574% increase in Facebook views and 9,358% growth in website social traffic
- Earned media coverage, including an editorial feature and client interview in Florida/Caribbean Architect, the official publication of the American Institute of Architects (AIA) Florida, secured through strategic outreach
- More than $400 per month saved by eliminating paid advertising
- 90% reduction in website maintenance costs
“This recognition reflects our focus on building integrated digital marketing systems that deliver both performance and efficiency,” said Paula Zalba, Owner of Mill Town Media Group. “Being recognized on a global stage makes this award especially meaningful.”
Completed within a three-month timeline, the project was executed through careful planning, phased implementation, and close collaboration with the client’s in-house team, ensuring both immediate impact and long-term scalability.
For more information and to view the full case study, click here.
Mill Town Media Group Serves as Judge for Future Business Leaders of America Competition
Daytona Beach, FL — December 9, 2025 — Mill Town Media Group proudly participated as a competition judge for Future Business Leaders of America (FBLA), the world’s largest business career and technical student organization. The event took place in DeLand, Florida, at Stetson Baptist Christian School, bringing together talented students showcasing innovative projects, business strategies, and professional presentations.
The level of creativity, critical thinking, and passion demonstrated by participants highlighted the next generation of business leaders. Students competed across a variety of disciplines, presenting original ideas and solutions that reflect both academic excellence and real-world application.
“We were honored to support and evaluate such an impressive group of students,” said Paula Zalba, Owner of Mill Town Media Group. “Their talent and dedication are a strong indicator of the future of business leadership.”
Mill Town Media Group extends its congratulations to all participants for their hard work and achievements, and sincere thanks to Volusia County Schools for the opportunity to contribute to this impactful event.
